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The Reed College of Media and College of Creative Arts will merge to form the new WVU College of Creative Arts and Media as of July 1, 2024. Get details.

Sports and Adventure Media

Are you a natural storyteller with a passion for the outdoors? Are you ready to immerse yourself in high-tech media to bring the big game to life? As a Sports or Adventure Media professional, you are in the moment — on the sidelines capturing game-day video or traveling across state lines for a travel blog — and you’re sharing it in a way that puts the audience right there with you.

What is it?

Sports and Adventure Media professionals capture the energy of game day or the serene sights and sounds of a trail runner, and tell the story in a way that puts the audience right there with them. They use the latest technologies to produce stories for web and social media or make advertising pitches to world-wide brands. They are camera operators who coordinate promotions or make edits from the production room. And, they experience rock climbing, mountain biking and rafting GoPro-style.

Apply Today


Film and Video Editors

Radio and Television Announcers

Camera Operators (TV, Video and Motion Picture)


What You’ll Learn

From snowboarding to football, the worldwide appetite for sports is insatiable. Fans want information fast and on-the-go, and employers are looking for professional communicators with specialized skills to handle the demand.

West Virginia University’s Sports and Adventure Media major combines coursework in journalism and strategic communications with sports psychology and management, preparing graduates to enter an ever-changing digital media landscape and stand out as leaders in this field. Students build skills specifically in storytelling and audience engagement, while learning fundamental journalism principles and media ethics.

WVU Reed College of Media students gain real-world, tangible experience through skills-based courses and access to modern facilities, the latest digital technology and opportunities in audio and video production.

Additionally, the College partners with ESPNU for “Campus Connection,” which allows young journalists to work with sports broadcast professionals to showcase their work on a national stage. In the adventure realm, West Virginia is the perfect place for professional field experiences like whitewater rafting, rock climbing and mountain biking.

WVU Sports and Adventure Media students intern with companies like:

AT&T Sportsnet Logo 

ESPN Logo 

Pittsburgh Penguins Logo 

Find your Niche

The WVU Reed College of Media hosts a variety of student organizations. These clubs offer students opportunities to engage in University activities and connect with other students and professionals nationwide.

Explore Student Orgs

Julia Mellett

was able to combine her love for athletics and her interest in media at WVU. She founded WVU’s chapter of the Association for Women in Sports Media, and had internships with WVU Athletics and Major League Baseball. She was also an in-game host for the West Virginia Black Bears and was the Sports Anchor for the award-winning WVU News.

Academic Advisors

Emily Roush 

Emily Roush

Phone-icon 304-293-5873

Demetrius Greer 

Demetrius Greer

Phone-icon 304-293-8538