Public Relations Consultant with Extensive Teaching Experience
Helena Angell, PhD, has over 25 years of teaching experience in higher education, and has taught at Rollins College, the University of Florida, WVU, and in other venues.
Full-time Faculty at the Albers School of Business and Economics
Lead Instructor, IMC 619 - Emerging Media & the Market
2014 Alexia Vanides Teaching Award Recipient
Joe Barnes has more than 20 years of senior level journalism leadership experience. He is a full-time faculty member at the Albers School of Business and Economics, Seattle University; author, and community leader. He writes, teaches, researches and consults in digital/social/mobile media, emerging media marketing, data privacy, business communications, principles of marketing, and integrated marketing communications.
President of Purplegator and Advanced Telecom Services
Teaches IMC 629 Mobile Marketing
Bob Bentz is president of mobile-first marketing agency Purplegator. He also led Advanced Telecom Services from a start-up, with no outside financing, to $62.2 million in annual sales with offices in the USA, Canada, UK, Czech Republic, and Taiwan. Bob is the author of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing.
Director of Sales Insights for Europe and Latin American at LinkedIn
Melissa is the Director of Sales Insights for Europe and Latin American at LinkedIn. She leads a team of data storytellers who use data aggregated from the 700+ million LinkedIn members to help companies improve their talent, sales, learning or marketing strategies. Prior to her role in Dublin, she led the LinkedIn Sales Insights team that supported LinkedIn’s largest and most complex global clients.
JoAnn Catherine Burnett
Instructor and Web Marketing Consultant
Teaches IMC 642 - Web Metrics and SEO
In addition to serving as an online adjunct instructor teaching Web Metrics and Search Engine Optimization in the Digital Marketing Communications Program, JoAnn Burnett is a Business Instructor at WVU Keyser.
Owner, Dac Marketing
Alan Christopher has not yet decided what he wants to be when (and if) he grows up. He and his family live in Austin, Texas, the live music capitol of the world. His company, DAC Marketing, is primarily engaged as a manufacturer’s representative in the promotional products industry in the Southwest.
President of a full service marketing research firm specializing in communications, new technology and consumer products
Lead Instructor, IMC 611 - Marketing Research & Analysis
Dr. Cobbey holds a B.A. in Anthropology and M.A. in Journalism from Ohio State University. Her doctorate is in Mass Communications with a minor in Marketing from Syracuse University, where she held the John Ben Snow Research Assistantship in the Communications Research Center at the S.I. Newhouse School of Public Communications.
CEO and Co-Founder of The Allen Lewis Agency, a full-service marketing and communications firm
In May 2015, Jocelyn K. Coley (née Allen) embarked on what she calls “Jocelyn3.0”, partnering with best friend Chandra S. Lewis to launch The Allen Lewis Agency (TALA), a full-service marketing and communications firm. As CEO, Coley puts her creative skills and passion for connecting individuals, brands and businesses to use daily for clients big and small.
Manager, Public Relations & Social Media at Erie Insurance
Lead Instructor, IMC 610 - Introduction to IMC
President and Chief Executive of Brand Urbanity
More than 30 years of experience as a senior PR/marketing/branding executive and agency director bringing a broad range of industry expertise.
Chief marketing officer with 30 years’ experience
Dan Dipiazzo is an accomplished professional with more than 30 years of experience in marketing, public relations and journalism.
Senior Manager of GM Brand & Story Bureau at General Motors
Teaches IMC 610 - Introduction to IMC
Whitney Drake has created compelling activations around some of the world’s largest events, including the Super Bowl, American Idol, SXSW and Warriors in Pink.
Duane E. Dub
Former Global Senior Marketing Manager in IMC at IBM
With a long career in management, leadership and strategic marketing applications, direct marketing, database, advertising and public relations, Duane Dub brings deep knowledge and expertise to every business challenge and teaching opportunity.
Over 30 years of experience in higher education; research focused on communication effects in advertising
Sandra Ducoffe has over 30 years of experience in higher education, teaching traditional and online courses at several colleges and universities, including: the University of Texas at Austin, Michigan State University, Fairfield University, the University of Notre Dame, the University of Maryland University College, and the University of Wisconsin-Milwaukee.
Senior Partner at B2P Partners
Dennis is a global brand builder and an international corporate communication, marketing and PR executive and author with over 20 years of experience in B2B and B2C sectors, having worked in various senior level positions in client-side, agency and entrepreneurial environments.
Associate Professor, Author
2012 Alexia Vanides Online Teaching Award Recipient
Karen Freberg is a presenter, research consultant in social media and crisis communications and author whose research has been published in several book chapters and academic journals including Public Relations Review and Media Psychology Review.
Director of Asher Agency's Washington, D.C., office
Teaches IMC 638 - Public Affairs
Mike Fulton, director of Asher Agency’s Washington, D.C., office, has more than 30 years of business networking, government relations and communications experience.
Extensive experience in the areas of assessment, research design, applied statistics and standard setting
Dr. Grace Gao earned her Ph.D. in Educational Research and Evaluation from Ohio University and has a Master Degrees in Accounting and International Studies from Ohio University.
Founding Partner and Senior Vice President Strategic Solutions at Diamond Communication Solutions
Top 10 Most Inspiring in Sales Lead Management People in Lead Generation Companies.
Product Marketing, Communications, Digital Media, and Global Business Strategy Expert
Twenty years of experience in the broadcasting and technology industries.
IMC Consultant with more than 20 years of experience
Teaches IMC 612 - Audience Insight
Bonnie Harris is an adjunct instructor for the West Virginia University Integrated Marketing Communications (IMC) program teaches IMC 610 - Introduction to IMC.
Media Manager at Verizon
A media manager with nearly 20 years of experience spanning traditional paid media outlets to the ever-changing data marketing landscape.
Design Director for ProShares
David Hazelton has over 30 years of professional experience in design, branding, and marketing. As design director for ProShares, David is responsible for brand consistency across all channels of the company’s marketing, advertising, and corporate communications.
Jennifer Wehr Holt
Professor, Marketing and Nutrition Consultant
Teaches DMC 661 - Audience Segmentation
Consultant for Small Businesses
Before her recent transition to consulting for small businesses, Keli Jacobi devoted more than a decade to higher education marketing and communications.
Author, Entrepreneur, Consultant and Thought Leader on marketing, innovation and change
Joseph Jaffe is a multiple author, serial entrepreneur and one of the most sought-after consultants, speakers and thought leaders on marketing, innovation and change.
Susan K. Jones
Tenured Professor of Marketing at Ferris State University and the principal of Susan K. Jones & Associates
Lead Instructor, IMC 616 - Direct and Digital Marketing and teaches DMC 665 - Customer Engagement Ethics and Strategies
William T. Jones
Entrepreneur and Innovator who consults on product development, industrial process improvement, sales and marketing
William T. (Bill) Jones brings value to his students, consulting clients and customers through his combination of skills and experience in sales, sales management, engineering, product development, team building and innovation.
Associate Vice President of Marketing and Communications at the University of Toledo
Dr. Adrienne King joined The University of Toledo as associate vice president of marketing and communications in January 2019.
Manages Leadership and Workforce Development Training for the Larimer County Workforce Center’s Business Services Team
Executive Communications Manager for Gensler
Robert is the Executive Communications Manager for Gensler, the world’s largest architecture and design firm. In this firm-wide role, Robert works directly with the Co-CEOs to promote Gensler while developing strategic content and managing the external brand positioning of the Co-CEOs.
Marketing Professional with over 20 years of experience
Marketing professional with over 20 years of experience in the gaming and hospitality industries.
David W. Marold
Former Marketing and Sales Executive
Teaches IMC 636 – Campaigns (Provided-Client Case)
Professor and Practitioner in Rochester, New York
Marra worked and studied for five years with Dr. Jim Grunig, the world’s leading scholar in public relations. He is a specialist in crisis management and developed the first theory of crisis public relations.
Aflac, Associate Brand Manager – Social Media
Teaches IMC 634 - Digital Storytelling
Tod Meisner is certified by The Direct Marketing Association as a Digital Marketing Strategist and is a Second Wind certified Agency Account Manager. A Lean Six Sigma Green Belt, he possesses more than 15 years of experience in digital and traditional marketing, social media management, public and media relations, sports information and employee communications.
Assistant Vice President of Communications for the WVU Foundation
Teaches IMC 610 - Introduction to IMC
Bill Nevin is assistant vice president for communications for the West Virginia University Foundation, the private fundraising arm of West Virginia University.
Strategic Business Executive
Teaches IMC 634 – Digital Storytelling
Will Oechsler is the senior vice president of U.S. operations for Our Daily Bread Ministries headquartered in Grand Rapids, MI. In this role, Will oversees all domestic publishing, media, marketing, strategic partnerships, outreach, and customer experiences. He also serves on the global executive team for this 75-year-old nonprofit that operates in 150 countries worldwide.
Kristi Hansen Onkka
Healthcare Marketing Consultant, Educator and Speaker
An innovator of online digital experiences for both HCP and consumer/patient with more than 19 years of marketing experience.
Chief Creative Strategist at Local Boy
As a seasoned professional storyteller, Hugo Pérez is an expert at finding the compelling thread in brand stories that makes consumer connections come to life. His own story weaves across institutions, corporations, agencies, and firms of all types, fueled by wide-ranging global experiences.
Award-Winning Designer and Creative Director
Nathan Pieratt is an award-winning designer and creative director. He has over 15 years of industry experience developing creative strategy for Fortune 500 brands, such as Frito-Lays, Walmart, and AT&T.
Illustrator, Designer and Writer
William (Bill) Pitzer is an illustrator, designer and writer, specializing in creating compelling content for print and online media.
Associate Professor of Marketing at Messiah University
Keith A. Quesenberry spent nearly 20 years as an associate creative director and copywriter for advertising agencies such as BBDO and Arnold Worldwide, and working with clients spanning from startups to Fortune 500 companies. Quesenberry is also the author of “Social Media Strategy: Marketing and Advertising in the Consumer Revolution” now in its third edition with Roman and Littlefield publishers. Quesenberry is now associate professor of marketing at Messiah and has taught social media marketing, digital marketing, and advertising at Johns Hopkins University, Temple University and West Virginia University.
Adjunct Associate Professor at The Graduate School at University of Maryland University College
Teaches IMC 614 - Media Analysis
James Ramos, Ph.D., has more than 14 years of experience teaching consumer behavior, marketing management and ethics, and a long career in advertising for companies like Louis Vuitton, Benetton and NBC.
Public Relations Professional with more than 20 years’ experience
Teaches IMC 627 - Healthcare Marketing
Stacie M. Rivera joins the West Virginia University College of Media Online Programs instructor faculty as an accredited public relations professional with more than 20 years’ experience in health care communications.
Former Partner in a Global Advertising Agency
Lead Instructor, IMC 636 - IMC Campaigns (Selected-Client Case)
Former partner in a global advertising agency, clients included NFL Properties, Business Week, Standard and Poor's, NBA Properties and other leading firms in sports marketing, financial services and publishing.
Associate Commissioner of Strategic Digital Media, Atlantic Coast Conference
Eric SanInocencio joins the Reed College of Media team with over 12 years of social and digital experience, having worked at both the professional and collegiate sporting ranks during his career.
Larry M. Stultz
Operated Design and Advertising Firms in New Orleans and Atlanta
Lead Instructor, IMC 615 - Creative Strategy & Execution
Larry Stultz, Ph.D., has been on the IMC faculty since 2007. He served as department chair for the Bachelor of Arts in Advertising program at The Art Institute of Atlanta, where he taught courses in conceptual thinking and campaign development for twenty years.
Philip R. Sturm
Tenured Full-Time Professor at Averett University
Lead Instructor, IMC 613 - Brand Equity Management
Philip Sturm, Ph.D., is a tenured full-time professor at Averett University, teaching Master of Business Administration classes to adult learners at two Virginia locations.
Founder and Director of BrandMine
Marketing Strategist and Online Instructor
Amy Alyson Teller is a Lead Instructor for WVU’s Digital Marketing Communications Program at the Reed College of Media where she teaches Intro to Digital Marketing Communications and Audience Segmentation. She also teaches Event Execution, Event Promotion, and Event Planning in Public Relations at the undergraduate level and is a host of WVU's Marketing Communications Today podcast where she interviews industry thought leaders on topics that explore Marketing Communications Strategies to inform and inspire audiences.
Mentor and Consultant
Teaches IMC 642 - Web Metrics & SEO
Global Product Manager at Roquette
Neelesh Varde is a Global Product Manager at Roquette and an adjunct instructor for both the WVU IMC and Data Marketing Communications programs. He is the developer and current instructor of the IMC Global Brand Communication Course and the DMC Data Visualization course.
Director of Special Events and Celebrity Relations for Children's Health Fund
Deidre West's experience in event planning includes a wide range from luncheons, dinner and conferences to high-profile events for celebrities and professional athletes, product launches, consumer brands in fashion, food and beverages industries, galas, retail stores, and a hotel grand reopening.
Vice President of Marketing for Whitefish Credit Union
Josh Wilson is an award-winning marketing professional with more than 10 years of experience in financial institutions and government. He is passionate about combining data-driven marketing strategies with authentic content to provide measurable success.