ADJUNCT Instructors
Alyssa Aguiar
Senior Program Manager for Amazon Ad Products and Shopping Experiences
B.S. in Business Administration & Marketing (California State University)
Alyssa Aguiar has spent the last 10 years in marketing working for companies such as Pinterest, Microsoft/LinkedIn, TikTok and now Amazon. Aguiar works in roles across brand marketing, product and ad sales to bring to life inspiring new ad products and campaigns to billions of social media users around the world. She is a senior program manager at Amazon working on launching the next best shopping experiences to be leveraged by Amazon’s top advertisers and customers. Her areas of expertise from her industry experience include social media marketing and measurement, audience targeting and segmentation and user behavior and consumer insights.
Dustin Barnes
Communications Coordinator, North Little Rock School District
M.A. Journalism and Mass Communication (Kent State University)
Dustin Barnes, APR, serves as the Communications Coordinator for the North Little Rock School District. As the principal spokesperson for the district, Barnes serves on the executive leadership team and oversees strategic communication efforts on behalf of the district and its nearly 9,000 students and 1,500 employees. Barnes views himself as the district’s storyteller as he positively promotes how students are challenged in the classroom and in extracurricular activities to become global leaders and thinkers. Having a passion for education and young people, Barnes finds himself perfectly positioned to motivate today’s youth by crafting a narrative that encourages students to achieve their career aspirations.
Nicole Beason
Executive Director, WVU Health Sciences Center Office of Research and Graduate Education
M.S. Integrated Marketing Communications (West Virginia University)
Nicole Beason currently holds the position of executive director for the WVU Health Sciences Office of Research and Graduate Education. In this role, she provides vision, leadership and support for student enrollment efforts. She creates and implements strategic recruitment and enrollment plans utilizing data and best practices as well as leads university-wide initiatives to achieve diversity, equity and inclusion recruitment and retention goals. Preceding this leadership role, she served as the Associate Director for Research Infrastructure. In this role, she designed, implemented, and optimized multi-channel programs to build brand awareness, engagement, and advocacy for the research and graduate education mission at the WVU Health Sciences Center.
Matt Browning
Director of Communications, West Virginia State University
M.S. Integrated Marketing Communications (West Virginia University)
Matt Browning has taught courses in the WVU Reed College of Media since 2009, including Public Relations Writing and Writing for Health Promotion.
Zac Carrier
Assistant Director of University Relations at West Virginia University Institute of Technology
M.S. Integrated Marketing Communications (West Virginia University)
Zac Carrier is a marketing and communications professional with more than a decade of experience in media and public relations, marketing, advertising, crisis and internal communications, and business writing.
Alan Christopher
Owner, DAC Marketing
Ph.D. Business (Northcentral University)
Alan Christopher has not yet decided what he wants to be when (and if) he grows up. He and his family live in Austin, Texas, the live music capitol of the world. His company, DAC Marketing, is primarily engaged as a manufacturer’s representative in the promotional products industry in the Southwest.
Shani Compton
Sports Marketing Consultant
Ed.D. Education (Argosy University)
Shani Compton is currently an adapted physical education specialist. She works with special needs students in eight (8) schools districtwide; assisting students with Autism, visual impairment, Downs Syndrome, and the wheelchair-bound, traveling to 3-4 sites daily. She supports students who won three (3) Medals in two Special Olympics of Northern California events: Track & Basketball and assisted in all event coordination, marketing, media coverage and public relations for the Special Olympics events.
Stacey Creely
Director of Public Relations and Assistant Director of Admissions at the Linsly School
M.S. Integrated Marketing Communications (West Virginia University)
Stacey Creely is an adjunct faculty member in the Integrated Marketing Communications (IMC) program at the West Virginia University Reed College of Media. After spending five years gaining experience on the agency side, Creely was in the first IMC graduating class in 2005. She also received a Bachelor of Arts from Bethany College in communications with a specialization in public relations.
Craig Davis
Associate Professor of Advertising, E.W. Scripps School of Journalism, Ohio University
M.S. Corporate Communication (Duquesne University)
With over 20 years of experience, Craig Davis has held integrated and interactive roles for agencies like Denstu Corporation of America, Poppe Tyson, USWeb/CKS, Arnold Worldwide and Saatchi & Saatchi NYC.
Whitney Drake
Senior Manager, General Motors
M.S. Integrated Marketing Communications (West Virginia University)
Whitney Drake currently manages the story bureau and analytics team within communications at General Motors. Prior to this role, Drake oversaw enterprise-wide customer experience strategy and operations for GM’s Global Social Media Center of Expertise.
Natalie Eddy
Adjunct Instructor
M.S. Journalism (West Virginia University)
Natalie Eddy has been an adjunct faculty member for the WVU Reed College of Media since 2004. She is the lead instructor for the public relations minor and teaches Introduction to Public Relations, Writing for Public Relations, Applied Public Relations and IMC for Public Relations.
Vince Filak
Associate Professor of Journalism, University of Wisconsin-Oshkosh
Ph.D. Journalism (University of Missouri)
Vincent Filak, Ph.D. is an award-winning teacher, scholar and college media adviser, who currently serves as a full professor and newspaper adviser at the University of Wisconsin Oshkosh. He has published five textbooks in the field of journalism, including “Dynamics of Media Writing” (Sage, 2015), “Convergent Journalism” (2nd Edition; Focal, 2015) and “Dynamics of News Reporting and Writing (Sage, 2018). His sixth book, “Dynamics of Media Editing” is due out in 2019-20.
Brad Freeman
Adjunct Instructor
Ph.D. Mass Communications (Syracuse University S.I. Newhouse School of Public Communications)
Dr. Brad Freeman earned his graduate degree in Mass Communications from the Newhouse School at Syracuse University. His undergraduate degree in Political Science and German is from the University of Pittsburgh, where he served as station manager for the college radio station WPTS.
Susan Gaide
Marketing/Public Relations/Branding Consultant
MBA (Adelphi University)
Susan Gaide is a marketing/public relations/branding consultant who specializes in the music and entertainment industries. During the early part of her 37-year career, Susan held supervisory positions at prominent New York City public relations/ marketing firms, where she provided strategic direction and support for Sony Electronics, Fairlight USA, JBL Professional, AKG Acoustics, Fostex, Soundcraft and SRS Labs. She currently serves as president and chief marketing officer for ChromeOrange Music • Media and is a lead instructor in the Entertainment Media minor at the Reed College of Media at West Virginia University.
Demetrius A. Greer
Academic Advisor
M.Div. (Duke University)
304-293-8538
Demetrius A. Greer serves as an academic advisor in the WVU Reed College of Media. Greer joined the advising team in August 2013. Greer has a strong affinity and penchant for working with first-generation students. He is often called upon to work with students who need academic transformation. Greer oversees the MOVE (Motivating Others Via Engagement) Peer Mentoring Program for the college. Mr. Greer has taught MDIA 101 online since summer 2016.
Aaron Hawley
Program Coordinator for MMS
M.S. (West Virginia University)
As the coordinator for the Multidisciplinary Studies major and the college’s minors, Hawley is responsible for all undergraduate online programs offered by the College of Media. He recruits, advises and supports the college’s MMS majors and declared minors as well teaches the orientation and capstone classes in the MMS program. Most recently, he served as Program Developer and Undergraduate Online Programs Coordinator for the College of Media. Before joining the College, Hawley was an account executive at Bowers Broadcasting in Morgantown, W.Va. There, he managed and recruited advertising clients, conducted market research, implemented advertising campaigns and provided customer service.
Marissa Hecker
Director of Experiential, Complex Networks
M.S. New Media Management, Syracuse University
Marissa Hecker is the director of experiential at Complex Networks, a global media company comprised of dynamic youth culture brands (Complex, First We Feast, Sole Collector and Pigeons & Planes). In her role, she develops departmental processes for the company’s events division and directs the brand partnerships operations for ComplexCon, an annual cultural festival attracting over 80,000 attendees.
Todd Hudak
Senior Communications Specialist, BlueCross BlueShield of South Carolina
M.S. Integrated Marketing Communications (West Virginia University)
Todd Hudak is a senior communications specialist at BlueCross BlueShield of South Carolina. He is a writer and manages a wide variety of marketing communications projects.
April Kaull (Stolzenbach)
Director of News for WVU University Relations
M.S. Integrated Marketing Communications (West Virginia University)
April Kaull is the Director of News for University Relations, overseeing the day-to-day operations of the unit, which is charged with telling West Virginia University’s story.
Kathy Keltner-Previs
Assistant Professor of Communication, Eastern Kentucky University
Ph.D. Communication (The Ohio University)
Dr. Kathy Previs earned a Ph.D. in Communication from The Ohio University’s E.W. Scripts College of Communication in 2007. She has an M.S. in Mass Communication from Middle Tennessee State University (2000), and holds a B.A. (1988) from Virginia Tech in Communication Studies, with an emphasis in Public Relations. She also earned a certificate from the Contemporary History Institute at The Ohio University (2004).
Melvin Landry
Marketing Services & Advertising Procurement Professional
DBA Leadership and Innovation (Concordia University Chicago)
Marketing procurement professional who has worked category management in marketing and advertising categories for over 15 years in an array of industries.
Erica Lindsay
Director of Marketing and Communications
B.S.J., B.F.A. (West Virginia University)
Erica Lindsay is the director of marketing and communications for the WVU Reed College of Media. She manages the execution of the College’s integrated marketing communications plan, the implementation of high-profile events and efforts to identify and produce stories that promote the College’s students, alumni and faculty.
Scott Lituchy
Visual Storytelling Director at West Virginia University
B.S. in Economics (University of Michigan)
In 1988, back when photographers souped Tri-X by hand, Scott Lituchy began his photojournalism career at The Jersey Journal.
Joe Londergan
Marketing and Communications Professional
M.S. Sport Administration & Leadership (Seattle University)
Londergan has spent more than a decade in the sports and entertainment industry in several different marketing and communications roles, including work with the University of Louisville, Portland Trail Blazers, SB Nation, Seattle University, USA Rugby, and minor league baseball. He also spent more than five years writing and producing educational content for Front Office Sports.
Renee Martin-Kratzer
Adjunct Instructor
Ph.D. Journalism and Mass Communication (University of Missouri)
Renee Martin-Kratzer earned her doctorate and master’s degrees from the University of Missouri. She worked five years as an assistant professor at the University of Florida and now teaches online for different universities.
Beth Michalec
Adjunct Instructor
Ph.D. Rhetoric (Duquesne University)
Beth E. Michalec, Ph.D. is a West Virginia native and proud WVU alumna. She joined the College of Media’s faculty in Summer 2007 as an adjunct instructor and has taught multiple advertising and public relations courses online and on campus. Michalec is currently a full-time faculty member and internship coordinator in the Corporate Communication Department at Penn State University Lehigh Valley (PSU-LV) located in Center Valley, PA. The Corporate Communication Degree Program at PSU-LV was recently ranked #10 in Niche’s 2020 listing of top communication programs in Pennsylvania.
Stephanie Miclot
Principal Consultant, WORD IT! Strategic Marketing in Communications Freelance Writer and Editor
Ph.D. Management (Colorado Technical University)
Dr. Stephanie Miclot has more than 20 years of professional and academic experience working in integrated marketing communications, specifically, social media, online, print, broadcast, corporate and literary journalism, public relations, investor relations, advertising, and circulation, product, customer and pharmaceutical marketing.
Matthew Miller
Associate Director of Conservatory Admission at Baldwin Wallace University
M.S. Integrated Marketing Communications (West Virginia University)
Matthew Miller is a graduate of WVU’s Master of Science in Integrated Marketing Communications (Class of 2009). He has 20 years of sales/marketing experience including more than 17 years in higher education as a recruiter, enrollment manager, and instructor. He is currently the Associate Director of Conservatory Admission at Baldwin Wallace University. At BW, Miller is responsible for the recruitment of students into music related programs offered by the Conservatory of Music, which features the #1 ranked B.M. in Music Theatre program in the country. Prior to joining Baldwin Wallace, Miller was the Dean of Enrollment at The North Coast College (formerly Virginia Marti College of Art & Design) in Lakewood, Ohio, as well as their sister school, the New England Culinary Institute in Montpelier, Vermont. He oversaw all recruitment, retention, and marketing efforts for both colleges and sat on their Executive Boards.
Bill Nevin
Associate Vice President of Communications for the WVU Foundation
M.S. in Integrated Marketing Communications (West Virginia University)
Bill Nevin is associate vice president of communications for the West Virginia University Foundation, the private fundraising arm of West Virginia University.
Keith Quesenberry
Assistant Professor of Marketing, Messiah College
M.S. Integrated Marketing Communications (West Virginia University)
Keith A. Quesenberry, assistant professor of marketing at Messiah College, has taught social media marketing, digital marketing, and advertising at Johns Hopkins University, Temple University and West Virginia University. Before joining academia, he spent nearly 20 years as an associate creative director and copywriter for advertising agencies such as BBDO and Arnold Worldwide, and working with clients spanning from startups to Fortune 500 companies.
James Ramos
Adjunct Instructor
Ph.D. Mass Media (Michigan State University)
James Ramos, Ph.D., is an Adjunct Associate Professor at The Graduate School at University of Maryland University College, teaching consumer behavior, marketing management and ethics classes. He has 14 years of college instruction experience.
Bobbie Rathjens
Seasoned Marketing & Communication Professional
M.S. in Marketing Research (Michigan State University)
Bobbie Rathjens has 15 years of industry experience in marketing and communications. Rathjens most recently worked as the director of marketing at Boyne Highlands Resort (a nationally recognized golf and ski resort).
Stacie Rivera
Public Relations Professional with more than 20 years’ experience
MPH from Tulane University School of Public Health and Tropical Medicine
Stacie M. Rivera joins the West Virginia University College of Media Online Programs instructor faculty as an accredited public relations professional with more than 20 years’ experience in health care communications.
Ashley Roberts
Managing Editor at PRINTING United Alliance and NAPCO Media
M.S. in Publishing (New York University)
Ashley Roberts has been fully immersed in printing and branding for the past seven years. She is the managing editor of a collection of brands at PRINTING United Alliance and NAPCO Media, including BRAND United, an educational resource designed to help marketers, brand owners, agencies, designers and print buyers optimize the combination of traditional print marketing methods with emerging technologies.
Jimmy Sanderson
Visiting Assistant Professor at Arizona State University
Ph.D. Communication Studies (Arizona State University)
jwsanderson@mix.wvu.edu
In addition to his teaching role in the WVU Reed College of Media’s online programs, Jimmy Sanderson is President of Sanderson Media Group, a consulting firm that works with organizations and executives in developing social media strategy. Sanderson spent 5 years as a professor in communication studies, maintaining an active research agenda on the influence of social media on sport.
Richard Stalnaker
Motion Graphics Artist, West Virginia University
B.F.A. Graphic Design (West Virginia University)
Inspired by his Grandfather, he started drawing at the age of 4. Stalnaker's professional career began during his senior year at West Virginia University with WVPBS for 15 years. Currently a Motion Graphics Artist at WVU, he is among a team that produces the University’s national advertisements, holiday cards, and originally did the first animation for the Coliseum and Stadium. Also, for WVU he illustrated the book Musket's Big Adventure and animated Pete the PRT. He currently teaches Editing, Photoshop, After Effects, Illustrator and 3D Animation at the George Romero's Filmmaking Program at the Douglas Educational Center in Monessen, PA.
Matthew Staudt
Vice President of Podcast Programming at iHeartRadio
M.A. Communications - Marketing/Social Media (Southern New Hampshire University)
Matty Staudt has been in broadcasting since he cracked a mic at the age of 16 in his hometown of Keyser, West Virginia. During his radio career, he has been an on-air host, morning show lead and Executive Producer at such legendary stations as WJFK in Washington DC, WNEW in New York City, Alice Radio (KLLC) and Live 105 (KITS) in San Francisco.
Katlin Swisher
Senior Strategist, Campus Sonar
Ph.D. Higher Education (West Virginia University)
Katlin Swisher is a senior strategist at Campus Sonar, a higher education agency that uses social listening research to help campus pros achieve their goals. In this role, she is dedicated to using data and storytelling to help campuses build trust with their audiences, support strategic planning and branding efforts, and inform organizational change. She is also an instructor of leadership studies and media at WVU.
Amy Teller
Marketing Consultant, Maxxen Group
MBA (College of William and Mary)
I have a B.A. in Art and Art History from The College of William and Mary in Williamsburg, Virginia, and over 10 years of experience working in fine art institutions, including The Metropolitan Museum of Art in New York and The University of Michigan Museum of Art in Ann Arbor.
Barbara-Leigh Tonelli
Special Features Editor, Huntington Beach Local News
Ph.D. Business (Capella University)
Dr. Tonelli’s main focus during course facilitation is her students’ success. She contributes excellence and innovation in the classroom and shares significant experience gained over her career in the fields of journalism, public relations, marketing, advertising, research, mass media, sociology, international travel, economics, and commercial real estate.
Ying Wang
Professor of Marketing and Advertising
Ph.D. in Marketing Communication (Kent State University)
Dr. Ying Wang is a professor of marketing and advertising at Williamson College of Business Administration, Youngstown State University, located in Youngstown, Ohio. Dr. Wang earned both her master’s and Ph.D. degrees from Kent State University and her undergraduate degree at Renmin University of China in Beijing, China. Dr. Wang teaches various marketing and advertising courses at YSU including marketing communications, public relations, digital marketing, media planning, global marketing communication, marketing concepts and IMC campaign. Her research interests encompass sustainability, consumer behaviors, mobile advertising, online advertising, luxury brands, public relations and international marketing. She has published in many high-quality academic journals including International Business Review, International Marketing Review, Journal of Retail and Consumer Services, Journal of Industrial Relations, Journal of Consumer Marketing, Journal of Marketing Communication, Journal of Global Marketing, Journal of Global Scholars of Marketing Science, Asian Pacific Journal of Communication, Asian Pacific Journal of Marketing and Logistics, Journal of Intercultural Communication, Journal of Current Research and Issues in Advertising, IT & People, Journal of Digital & Social Media Marketing, International Journal of Human-Computer Interaction, among others.
Clara Warner
Communication Design + Integrated Marketing Specialist
M.S. Integrated Marketing Communications (West Virginia University)
With a background in both visual design and marketing, Clara Warner brings a unique perspective from both a creative and strategic vantage point. Warner has been an adjunct professor (both in-person and online) with the Reed College of Media for three years. She assists PR students in learning the core concepts of graphic design and how to apply them to the world of marketing. She has also volunteered with CreatAthon @ WVU and serves as a mentor for the Integrated Marketing Communications master’s degree program at West Virginia University.
Patrick Warner
Marketing Professional with more than 15 years experience
M.S. Integrated Marketing Communications, Eastern Michigan University
Patrick Warner has worked in marketing since 2003, and has spent over seven years at The Nielsen Company, a global leader in market research.
Rob Weber
Patient Marketing Manager- Heartland Dental
M.S. Integrated Marketing Communications (West Virginia University)
Rob Weber has worked in healthcare marketing for more than 7 years and over 12 years in marketing communications. He has also taught in higher education as an adjunct instructor for over 6 years in the field of digital marketing, integrated marketing as well as marketing strategy. Weber currently teaches at Southern New Hampshire University and Black Hills State University as an adjunct professor.
Deidre West
Agency Account Director, Events and Experiences at Quintessentially
M.A. Music Business and Entertainment (New York University)
Eric Winkfield
Public Affairs Manager, PEPCO Holdings
M.S. Integrated Marketing Communications (West Virginia University)
Eric M. Winkfield is a skilled communicator with a myriad of experience. He is continuously evolving in the changing media and technological landscapes.