Managing Editor at PRINTING United Alliance and NAPCO Media
M.S. in Publishing (New York University)
Ashley Roberts has been fully immersed in printing and branding for the past seven years. She is the managing editor of a collection of brands at PRINTING United Alliance and NAPCO Media, including BRAND United, an educational resource designed to help marketers, brand owners, agencies, designers and print buyers optimize the combination of traditional print marketing methods with emerging technologies.
In addition to content and brand case study creation, in her role at BRAND United, Roberts also plays an integral part in the planning and executing of various educational webinars. One of her most significant responsibilities is to act as an advisor to the annual BRAND United University, which is co-located with the PRINTING United Expo trade show. BRAND United University is a two-day, in-person educational professional development program for marketers, agencies, and designers. Tracks include direct marketing for maximum optichannel performance; high-impact package design, decoration & technology; setting brand expectations with powerful signage; and promotional product solutions for celebrating and engaging customers.
Roberts received a Master of Science in Publishing from New York University in 2014, and a Bachelor of Arts in English, with a concentration in Professional Writing and Editing from West Virginia University in 2007.
Currently, Roberts resides in Philadelphia, Pennsylvania.