The International Center for Performance Excellence (ICPE) is seeking qualified public relations and marketing interns for its book publishing unit, Fitness Information Technology (FiT). Internships are volunteer-based. If applicable, the ICPE will work with students to secure course credits for the FiT internships. Candidates will gain hands-on experience in international public relations and marketing practices of academic books and digital products in physical activity and sport sciences. Students will learn all aspects of writing press materials including, but not limited to, press releases, pitch letters, author bios, and publicity review reports in all formats, including broadcast, print, and electronic mediums.
Two internships are available for the summer, and three positions will be available in the fall 2010. At a minimum, required skills include strong public relations and business writing, Internet research skills, basic sales and arketing experience/studies, and familiarity with direct marketing techniques. Qualified candidates are organized, capable of multi-tasking and confident in verbal and oral presentation skills. Students will have experience using MS Office products (MS Word, Excel, Access, etc), and experience using social media for professional purposes.
Students are expected to work well in a group setting and work independently – without supervision. Students must comply with professional confidentiality policies enforced by the University. Prior to publishing, all student-generated communication created on behalf of the organization must be approved by the FiT PR/marketing manager and/or editors.