Media College eNews

WVU College of Media selects Point Pleasant for community branding

Point Pleasant Aerial

The West Virginia University Reed College of Media has announced Point Pleasant, West Virginia, as the next partner for BrandJRNY, a project that aims to revitalize communities in the Mountain State through customized branding plans that promote tourism and economic development.

Located in Mason County, Point Pleasant is situated along the state line that separates West Virginia from Ohio at the confluence of the Kanawha and Ohio rivers. It is a town rich with history and folklore, such as the Battle of Point Pleasant in 1774 and the Mothman legend. It is a community on the rise, with diversified tourism attractions and the infrastructure and amenities to support visitors.

The Point Pleasant community is also already engaged in efforts to increase tourism and economic development. Community engagement is a key indicator of success for BrandJRNY projects. Throughout the year-long project, residents will be encouraged to attend events and roundtable discussions and participate in a number of ways that will help guide research and implementation of an overall branding strategy that will benefit the community for years to come.

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New faculty members join the College of Media, current faculty promoted

Two new faculty members have joined the College of Media this fall semester. Heather Cole is a teaching assistant professor for the Interactive Design for Media program, and Jim Iovino has joined the College of Media as the Odgen Newspapers Visiting Assistant Professor of Media Innovation. 

Cole came to WVU from Penn State Behrend in Erie, Pennsylvania, where she was an assistant teaching professor of digital arts and program chair of the Game Minor. She earned her MFA in interdisciplinary arts from Goddard College in Plainsfield, Vermont. 

Iovino was the deputy managing editor of the Pittsburgh Post-Gazette, which was awarded the 2019 Pulitzer Prize in Breaking News Reporting for its Tree of Life massacre coverage. Iovino managed all digital editorial initiatives at the Post-Gazette, including driving audience-first and digital subscription efforts. Previously, Iovino was a senior news editor of operations and managing editor for NBC Universal in Philadelphia, New York and Washington, D.C. Iovino has an extensive journalism background that includes newspaper and television leadership experience.   

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College of Media holds reception for "Be Still" photo exhibit by Elaine McMillion Sheldon

The West Virginia University Reed College of Media will host Elaine McMillion Sheldon during an opening reception for her photo exhibit, "Be Still," on Thursday, September 5, from 3 - 5 p.m. at the WVU Media Innovation Center on the fourth floor of Evansdale Crossing. 

"'Be Still' is to bear witness to both the beauty and pain before you, and accept them both as reality," according to Sheldon's exhibit description.

The reception will be the first chance to view Sheldon’s exhibit at WVU and “Be Still” will be on display at the Media Innovation Center through Friday, October 4. Light refreshments will be served, and the event is free and open to the public. For more information, please contact Shannon Cunningham at or (304) 293-6246.

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Former WVU journalism dean and vice president of university relations dies

Chris Martin

MORGANTOWN, W.Va. – Chris Martin, former dean of the West Virginia University P.I. Reed School of Journalism (now the Reed College of Media ) and former vice president of WVU University Relations, died on Wednesday, August 7, at the age of 67.

In Martin’s 23 years at WVU, she became known for her love of journalism and innovative approach to both media education and branding at the university. She joined the journalism faculty in 1990 and served as the director of the school’s undergraduate writing program, news editorial sequence chair and dean from 1997-2003.

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