The WVU IMC program hosted its INTEGRATE 2014 conference in Morgantown Friday, May 30 and Saturday, May 31. More than 200 attendees heard from incredible industry speakers from NASCAR, Microsoft, Silverpop and more. The program also hosted a networking reception and dinner keynoted by Elliott Nix, Head of Media Solutions – Tech at Google.
Learn more about the sessions and experience INTEGRATE 2014.
- Access INTEGRATE posts on the student blog
- Look up the hashtag #integrate14 on Twitter or Instagram
- Find a Storify account from attendee and student, Mel Moraes
Watch several presentations on SlideShare:
- Joe Barnes’ presentation Nudge Your Way to Success: The Secret to Changing Consumer Behavior
- Lee Odden’s presentation Digital Convergence: The Integrated Marketing & PR Imperative
- Pam Didner’s presentation Global Integrated Marketing Best Practices
- Joe Gura’s presentation Integrated Video for Innovative Marketing
Photos and session video will be made available soon.