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The Reed College of Media and College of Creative Arts will merge to form the new WVU College of Creative Arts and Media as of July 1, 2024. Get details.

West Virginia University Reed College of Media

Alicia Stachura

Alicia Stachura

MS - Integrated Marketing Communications

Murfreesboro, TN 

Why did you choose the WVU Integrated/Data Marketing Communications program?
My husband is from West Virginia. We always root for WVU sports. Being a Tennessee native, I wanted to have my own personal connection to West Virginia. Try being a Tennessean in a room full of Mountaineers on game day, it’s tough! When I decided that I wanted to continue my education and obtain my master’s degree, it was a no brainer that I wanted to apply for West Virginia University. The IMC program was an all-online program that fit my career goals.

What was your favorite course in the master's degree program?
It would be a tie for IMC 618 – PR Concepts & Strategy & IMC 648 - Executive Comm & Leadership

What do you hope this degree does for your career (promotion, dream job, start your own company, etc)?
This is a new career opportunity for me. The great thing about an IMC degree is that it is a growing field in all industries.