Members of WVU PRSSA had the privilege of meeting with public relations and marketing directors at the Pittsburgh Zoo & PPG Aquarium in Pittsburgh recently. The group learned how the team uses advertisements to attract visitors, promote special events, enhance zoo experience, and generate visitors from the local community and surrounding regions. The group also learned how the team coordinates events as well as other public relations practices.
Overall, the experience allowed PRSSA members to learn real-life experiences, gain networking opportunities and access professional development to prepare for a career in public relations. PRSSA has meetings open for new members every Monday at 6 p.m. in Martin Hall.
Meredith Eddy |