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The Reed College of Media and College of Creative Arts will merge to form the new WVU College of Creative Arts and Media as of July 1, 2024. Get details.

Media College News

PR capstone students help promote local nonprofit

Nine PR capstone students are applying skills learned in the classroom to increase public awareness of a local nonprofit organization.

Students in Dr. Rita Colistra’s public relations campaigns course are working with Garth Lindley, founder of Green Earth Event Services, formerly known as Eco Race Events, to launch a campaign to promote the importance of environmental waste diversion before, during and after events.

Read Full Article: PR capstone students help promote local nonprofit

Google technical chief to speak at Integrate Conference this weekend

Nix, who teaches mobile marketing for the WVU IMC program, will discuss marketing strategies that span mobile, video, display, search and social platforms.

In addition to Nix, conference attendees will hear from managing director of Integrated Marketing Communications for NASCAR, David Higdon, and nationally-recognized communications leaders, authors and highly-respected social media professionals.

Read Full Article: Google technical chief to speak at Integrate Conference this weekend

Steel City Buzz seeks social media intern

STEEL CITY BUZZ INTERNSHIP
This social media internship is a high profile and hands-on experience that demands creativity, good judgment, analytical skills, and a LOVE OF PITTSBURGH SPORTS. Candidates should have an excellent understand of multiple social media platforms (Facebook, Twitter, Instagram, and others) and knowledge of major Pittsburgh sports franchises. If you do not know how many Super Bowls the Steelers have won or which Pirate won the MVP vote last year, please do not apply.

Responsibilities

Read Full Article: Steel City Buzz seeks social media intern

Experts in crisis communications to visit SOJ, critique Charleston Chemical Spill response

Crisis Communications: A Critique of the Charleston Chemical Spill Response
Experts in strategic communications will overview the crisis, discuss lessons learned and forecast future issues that will affect the state.

Date: Monday, March 24
Time: 5 p.m.
Location: Martin Hall, room 205

The discussion will be a LiveTweet session allowing students to engage real time with panelists and peers.

Topic: January 9, 2014, toxic chemicals spilled into the Elk River in Charleston, W. Va. affecting more than 300,000 residents in nine counties. These counties consisted of Boone, Clay, Jackson, Kanawha, Lincoln, Logan, Putnam, Roane counties and the Culloden area of Cabell County. The chemical that spilled into the river, MCHM, is used to wash coal and contaminated the water, preventing residents from drinking, cooking, cleaning or washing in their homes.

Panelists/Topics:
Aly Goodwin-Greg, Chief Marketing Officer for MVB Bank and crisis communications expert, will provide an overview of what happened during and following the initial notification of the spill, as well as frame some of the key issues moving forward.
Larry Messina, Communications Director, Department of Military Affairs and Public Safety, will discuss media relations, as well as the ramifications of this crisis as it relates to government relations, provide a brief relevant legislative update and overview the recent hearing.
Chris Dale, Director of Communications, Morgantown Utility Board, will discuss community relations, public information/safety and other related ongoing communication needs associated with continuing water service issues.
Jama Jarrett, Vice President of Operations and Communications for the Charleston Convention Visitors Bureau will discuss issues associated with promotion of tourism and travel.

Read Full Article: Experts in crisis communications to visit SOJ, critique Charleston Chemical Spill response

Local real-estate agent seeks marketing assistant

Caitlyn Alexander and Christa Barvinchak with Howard Hannah real estate in Morgantown are hiring a marketing coordinator/administrative assistant. The position is available immediately and requires good computer skills, great customer relations skills, a willingness to learn, the ability to multitask, and a positive attitude. Hours are flexible, and candidates must be available for 20 hours per week. 
To apply, submit a resume to christabarvinchak@howardhanna.com and caitlynalexander@howardhanna.com.

Read Full Article: Local real-estate agent seeks marketing assistant

SOJ to host panel on Charleston chemical spill--Monday, March 24

On Jan. 9, some 300,000 residents of the Charleston, W.Va. area feared for their safety when thousands of gallons of a toxic chemical leaked into the Elk River, contaminating the water supply. Journalists covered the story relying on traditional “boots-on-the-ground” reporting and using social media. Through their reporting and engagement, they held industry and government officials accountable, provided immediate updates on the developing story, and gathered information from people affected by the disaster.

On March 24, the West Virginia University P.I. Reed School of Journalism will present, “From Beats to Tweets: Media Coverage of the Elk River Spill,” a moderated panel to address local and national coverage of the event and to examine how crisis coverage has changed in today’s 24/7 digital media environment. The event will be held at 7:30 p.m. in the Mountainlair Ballrooms. It is free and open to the public.

Read Full Article: SOJ to host panel on Charleston chemical spill--Monday, March 24

Women's Press Club scholarship-Western PA residents only!

Full-time students – sophomores, juniors and seniors – majoring in journalism, English, communications and related fields are invited to compete in the Women’s Press Club annual scholarship contest on Friday, March 21 at 9 a.m. at Point Park University. This year the students will interview JulieHera DeStefano, producer and director of “Journey to Normal,” a documentary about women returning from military service in Iraq and Afghanistan. Students will have one hour to interview Ms. DeStefano and two hours to write a feature story based on the interview. The club has up to $2,000 to award to the winners this year, with checks written directly to students to defray their tuition and other costs.

The entries will be judged by Pittsburgh journalists, and the winners will be announced prior to the club’s anniversary dinner on Saturday, April 12 at the Rivers Club, Pittsburgh. The students must be Western Pennsylvania residents or attend Western Pennsylvania colleges and universities. The contest is not limited to female students.

Read Full Article: Women's Press Club scholarship-Western PA residents only!

SOJ student's design inspires logo for Extension Service's 100th birthday

Young people are often referred to as the leaders of tomorrow. Katie Heller, an aspiring leader and student at West Virginia University, created a logo design as part of a class project that helped inspire the official WVU Extension Service 100-year celebration logo.

The centennial-year emblem will help recognize the University’s land-grant roots and help set the path for the future.

Read Full Article: SOJ student's design inspires logo for Extension Service's 100th birthday

Martin-Hall Agency adds professional racecar driver as client

Earlier this month, the student-run IMC agency, Martin-Hall Agency, signed a contract with Travis Braden, a WVU mechanical engineering student and professional racecar driver.

The Wheeling, W.Va., native was just eight years old when he first wanted to race a small ATV at a local county fair. In 2011, he was named NASCAR Whelen All-American Series Late Model National Rookie of Year.

Read Full Article: Martin-Hall Agency adds professional racecar driver as client