MMGY Global, a travel marketing firm seeks a Public Relations Account Coordinator in New York City, NY.
Responsibilities
- Provide account support including, but not limited to: writing and distribution of press releases, maintaining media databases, compiling and writing status and activity reports; organizing press trips/individual visits and assisting with client events
- Assist with day-to-day client communication
- Track media coverage; monitor results; present to client in timely fashion
- Provide some basic office support such as answering general phone line, receiving visitors and packages
Daily Activities
- Handle information and/or travel requests from media for own account group
- Assist in development, planning and implementation of PR programs for own client group
- Coordinate aspects of press trips such as target list development and invites
- Contribute to/initiate ideas for programs, stories or special events
- Write and/or edit press releases, special editorial copy, etc. and handle media list creation and distribution of press releases
- Monitor/coordinate editorial calendar listings and lead generation services and pitch stories to appropriate media
- Compile, write, edit and distribute client status and activity reports
- Maintain current supply of client material (press kits, brochures, photo library, letterhead, etc.)
- Keep media databases current
- Develop understanding of client’s business (competition, industry issues, etc.)
Necessary Skills
- Strong news writing and reporting proficiency
- Strong detail and organizational skills
- Sensitivity to deadlines
- Self-motivation
- Resourcefulness
- Ability to learn quickly
- Creativity
- Initiative and high energy
- Sharp listening skills (from supervisor, client and media)
- Ability to prioritize and juggle tasks effectively
- Results-oriented
- Effective judgment, and ability to anticipate, spot and fix problems
Experience Required
- Minimum one year of prior internship or job related experience in public relations, communications, marketing, journalism or related fields.
- Travel industry experience or knowledge a plus
- Educational Requirements
- Minimum of an undergraduate degree (Bachelor of Science or Bachelor of Arts) in communications, journalism or related field
This position reports to the Account Supervisor.
If you are interested in applying for this position, please send your resume, cover letter, and salary requirements to Carla Brown, Director of Human Resources at cbrown@mmgyglobal.com.